Bangkok’s landmark destination King Power Mahanakhon launches new program concept
Bangkok’s landmark destination and lifestyle centre, King Power Mahanakhon, kicks off 2023 with a new program concept -‘IT’S ALL POSSIBLE’ - offering four types of experiences—EAT PLAY STAY SHOP.
The program was recently launched at the grand opening of the King Power Mahanakhon, a development project managed by the King Power Group and home to FIRSTER, a multistore of world-class beauty and lifestyle projects and the towering Mahanakhon Sky Walk, the highest observation platform in Bangkok at 314 metres above ground level.
King Power Mahanakhon will be continuously developed and transformed into a significant tourist destination to help boost Bangkok’s capacity in attracting tourists. With a strategic location in CBD area, King Power Mahanakhon is conveniently served by Chong Nonsi BTS station. Its signature Observation Deck on the 78th floor is considered the best viewing platform in the country.
Overlooking the majestic Chao Phraya river, the building is considered to be a unique attraction along the same vein as other lofty world-famous attractions such as the London Eye in England, the Eiffel Tower in France, or the Petronas building in Malaysia.
Designed as a multi-purpose building in a modern architectural style, the Mahanakhon functions as a lifestyle centre in many aspects. It houses luxury hotels namely The Ritz-Carlton Residence and the Standard Bangkok Mahanakhon, a joint venture between King Power Group and the Standard group to establish the Standard’s first flagship hotel in Asia.
The building also comprises The Mahanakhon Cube Lifestyle mall which includes Mahanakhon Eatery, a joint dining area served by seven leading restaurants in the cross-dining format; Thai Taste Hub Mahanakhon Cube, a hub of the country’s leading street food vendors; The Big Board, Thailand’s first sports bar; and other lifestyle services such as beauty parlors and clinics and fitness clubs.
Aiyawatt Srivaddhanaprabha, King Power Group’s Chief Executive notes “One of King Power’s business strategies is to branch out its duty-free core business into relevant tourism businesses. By developing King Power Mahanakhon into Bangkok’s landmark destination, the group’s business portfolio will expand and therefore be able to synergise with other businesses under King Power’s management. Ultimately, it will contribute concretely to the profile of the country’s tourism industry.”
Developed as the lifestyle centre that showcases Bangkok’s unique identity, King Power Mahanakhon is primed to be the capital’s landmark destination appealing to local and foreign visitors alike. With this vision, the Mahanakhon aims to promote the country’s tourism which corresponds to the government’s post-COVID tourism stimulus package for economic improvement.
Since the opening of the country’s borders in late 2022, there has been a steady increase in tourists checking in to King Power Mahanakhon. Today, both Thai and foreign tourists visit the Mahanakhon in the thousands—at least 1,300 visitors a day with 5% Thai and 95% international visitors such as Saudi Arabia, South Korea and India. The most popular activity is walking on the Glass Tray, a challenging check-in point for those daring to have the once-in-the-lifetime experience.
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