Australasian Leisure Management
Jun 18, 2014

Asian Attractions Expo opens in Beijing

The 2014 Asian Attractions Expo has opened at the China National Convention Centre in Beijing, covering more than 9,000 metres2 of net exhibition area and attracting 325 exhibitors from around the world.

Running for three days from 18th to 20th June 2014, the Expo, organised by the International Association of Amusement Parks and Attractions (IAAPA), is being held in China for the first time in its 18-year history.

Asian Attractions Expo 2014 (AAE 2014) is the largest of its kind in scale, occupying four exhibition halls of the Convention Centre and showcasing the most cutting-edge products and services for the attractions industry.

IAAPA is expecting more than 6,700 professionals in the amusement and attractions industry from 70 countries and regions will participate in the event, making it the leading exchange platform for trade and education in the Asia-Pacific region.

At Wednesday’s grand opening celebration Mario Mamon, Chairman and President, Enchanted Kingdom in the Philippines and Chairman of IAAPA was joined by IAAPA President and Chief Executive Paul Noland were joined by industry leaders to declare the event open.

Mamon expressed his full confidence in the Expo, stating “in recent years, we have witnessed the rapid development of the amusement parks and attractions industry in the Asia-Pacific region, especially in China.

“IAAPA choosing Beijing to hold the 2014 session this time shows its attention to and recognition of China and the Asia-Pacific market.

“As the premier international trade association for the amusement parks and attractions industry, IAAPA aims to promote the development of the global attractions industry. The success of the AAE this time will definitely provide a comprehensive and professional exchange platform for trade and education in the Asia-Pacific region and facilitate the region’s business expansions as well.”

AAE 2014 presents a vast array of exhibits, including the development and design of amusement and theme parks, amusement rides, dynamic simulation equipment, water-play facilities, video and arcade games, food and beverage supplies, theme designs, high technology and much more.

The Expo is gathering together thousands of professional buyers, consisting of the managers and decisionmakers of theme parks, water parks, resorts, museums, family entertainment centres, zoos and aquariums. The three-day show sets up a high-quality and efficient trade and education platform for the industry, in addition to helping nearly 6,700 industry personnel procure the leading products and services on site. It is also creating a great opportunity for industry leaders to communicate with each other, enhance their professional capabilities, and enlarge their personal contacts for mutual cooperation in the future.

Following its long-standing tradition, IAAPA provides a learning platform and resources of the highest quality, with a series of informative education seminars and exchange activities, in order to establish a platform for participants to learn from global industry leaders and experts, and to acquire practical technical and market information.

During the Expo, a series of programs is being held, including the just-concluded IAAPA Institute for Attractions Managers and IAAPA Safety Institute, and eight Education Conference, with a wide range of topics covering staff management and training, ways to enhance the visitor experience, market trends discussion; and sharing of the latest information on the industry in Asia.

For more Expo information, visit the official website at www.IAAPA.org/AsianAttractionsExpo.

24th May 2014 - ASIAN ATTRACTIONS EXPO 2014 TO OFFER UNIQUE INDUSTRY DEVELOPMENT OPPORTUNITIES

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