Australasian Leisure Management
Sep 8, 2022

APOLA President Bruce Hopkins gains support for adoption of Float to Survive initiative as a national anti-drowning prevention message

Committed to developing simple messages on water safety, Bruce ‘Hoppo’ Hopkins, President of both Surf Educators International (SEI) and the Australian Pool and Ocean Lifeguard Association (APOLA), has been generating support for having SEI’s Float to Survive program adopted as a national drowning prevention message.

Developed by Hopkins, who has an international profile as a result of his appearing on television's Bondi Rescue, and SEI co-founder and surf educator Craig Riddington (the former Ironman who has been described as "the greatest ocean swimmer of all time"), ‘Float to Survive’ calls for immediate change in how swimmers are advised to act when caught in an ocean rip by advocating floating, which minimises drowning risks by conserving energy and placing a person in a better position to breathe.

It is a strategy that anyone can use in any aquatic situation whether it’s the surf, creek, river, lake or swimming pool.

Documentation on ‘Float to Survive’ from the not-for-profit SEI, advises that “it reduces physical fatigue caused by the instinct to fight and swim. It is a basic skill that is can be accessible and affordable to the wider population. It can be delivered to local swimming pools and beaches across Australia.”

Float to Survive, which is also backed by APOLA, delivers a similar message to the UK Royal National Lifeboat Institution’s Float to Live initiative which has resulted in a steady decrease in open water drowning has been steadily.

SEI and APOLA’s work is underpinned by Professor Michael Tipton MBE from the UK’s University of Portsmouth who has spent decades researching drowning and his work supports both ‘Float to Survive’ and ‘Float to Live’.

Moving the initiative forward, stakeholders convened a meeting hosted by Randwick City Council on 23rd August attend by Hopkins and fellow APOLA and SEI executive, Ken Holloway; Phil Ayres of Surf Life Saving NSW, Professor Rob Brander of the UNSW Beach Safety Research Group; Todd Clarke and Peter Halcro of Randwick City Council; Waverley Mayor Paula Masselos; Scott Muir, Surf Life Saving Sydney; Randwick Mayor Dylan Parker; Emily Scott of Waverley Council; Adam Weir of Surf Life Saving Australia and, by video, Federal MP for Kingsford-Smith, Matt Thistlethwaite.

NSW state member for Lakemba, Jihad Dib is also backing the adoption of the simple Float to Survive message.

Following a recent meeting with Hopkins, Dib stated “as the former Principle of Punchbowl Boys High and now MP for Lakemba I’m very concerned about water safety especially in our CALD communities.

“If you haven’t been brought up near the beach or not had the opportunity to learn how to swim a trip to the river or ocean can end tragically for family and friends.

“(So) when Hoppo asked me to support his drowning prevention campaign ‘Float to Survive’ it was a no brainer (as) I have the greatest respect for Hoppo and the work the local council lifeguards do and our volunteers.

“Bondi Rescue has been a great asset in educating millions of people around the world about water safety and showcasing Bondi and NSW as a tourist destination.

“I now get people from all over the world telling me that they saved a person’s life from what they learnt on Bondi Rescue which is shown in 200 countries. Many have said the message of stop swimming and float had saved their life.”

Hopkins, who has spent over 30 years working as a full-time career lifeguard at Bondi, rescuing hundreds of people from the surf, declares “I don’t want to be remembered as just the guy in that lifeguard show. I want to educate as many people as possible with the one message which will make a difference.

“If you’re struggling in the water, stop struggling, stop swimming, conserve your energy and ‘Float to Survive’.”

With his work in drowning prevention recognised by his being awarded the United States Presidential Gold Medal for his humanitarian work in 2020, he adds “at Bondi I rescue people one at a time. By educating people about ‘Float to Survive’ I can help save thousands of people from drowning worldwide.”

Click here for more information on ‘Float to Survive’ on the SEI website.

Image: Bruce Hopkins and Craig Riddington launching the ‘Float to Survive’ water safety initiative at the 2021 APOLA Conference in Wollongong.

Related Articles

City of Canterbury Bankstown to host lessons on Float to Survive techniques
Sep 1, 2022
Entire JUMP! Swim Schools network to participate in Learn2Swim Week 2022
Sep 1, 2022
New website launched to connect community groups working on water safety efforts
Aug 23, 2022
Aquatic facilities key to achieving goals of the Australian Water Safety Strategy 2030
Aug 23, 2022
Royal Life Saving Society spotlights successful National Water Safety Summit 2022
Aug 16, 2022
Surf Life Saving Australia research explores impacts of alcohol and drug intoxication on coastal deaths
Aug 15, 2022
New Youth Aquatic Accreditation Program aims to address Victoria's swim teacher shortage
Aug 14, 2022
Laurie Lawrence instructs Western Australia’s swimming instructors
Aug 1, 2022
Waverley Council sacks beach lifeguards over their COVID-19 vaccine status
Jul 8, 2022
Conference sees APOLA ride a wave of change
May 24, 2022
Bondi Beach lifeguard facility upgrades due for completion in September
May 12, 2022
Pool closures continue to impact swimming skills and water safety
Jan 14, 2022
Lifeguard shortage and storm force ongoing closures of Ballarat pools
Jan 10, 2022
First day of summer marks National Water Safety Day
Nov 30, 2021
Royal Life Saving highlights ‘tens of thousands’ of job vacancies for lifeguards and swim teachers
Nov 15, 2021
Bruce Hopkins and Craig Riddington launch ‘Float to Survive’ water safety initiative
May 7, 2021
Review gives ‘top marks’ to Gold Coast's professional lifeguard services
May 6, 2021
Australian Professional Ocean Lifeguards Association conference to explore reversing rising summer drowning toll
May 4, 2021
AUSTSWIM continues to deliver training and support for swim and water safety teachers
Apr 11, 2021
Lifeguard Bruce Hopkins recognised at World Leader Summit
Dec 22, 2020
Federal Government won’t deliver on APOLA funding plea to reduce drownings
May 21, 2019
Politicians pledge funds but are they serious about water safety?
Feb 10, 2019
Leading professional lifeguard says swim between flags message is 'desirable but unrealistic’
Dec 14, 2017
Bondi Rescue educates the world about beach safety
Jan 5, 2017
Professional Lifeguards highlight need for safety first at the beach
Dec 27, 2015
Professional Lifeguards reject 'flawed' SLSA Rip Campaign
Jan 21, 2010
Australasian Leisure Management Magazine
Subscribe to the Magazine Today

Published since 1997 - Australasian Leisure Management Magazine is your go-to resource for sports, recreation, and tourism. Enjoy exclusive insights, expert analysis, and the latest trends.

Mailed to you six times a year, for an annual subscription from just $99.

New Issue
Australasian Leisure Management
Online Newsletter

Get business and operations news for $12 a month - plus headlines emailed twice a week. Covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism, and venues.