A-League Pride Cup at AAMI Park receives funding boost

The A-League Pride Cup between Melbourne Victory and Adelaide United in February next year has attracted $200,000 from the Victorian Government to support the event, celebrating the inclusion of LGBTIQ+ communities in sport.

The A-League Pride Cup will include a Victory Pride Village at Gosch’s Paddock full of activities and events to engage and entertain the broader community, and ensure a safe, welcoming and inclusive environment for all supporters attending.

People from LGBTIQ+ communities face unique barriers to participation in sport and active recreation. The effects of exclusion can be profound, contributing to disproportionately high rates of mental health issues and suicide.

The Pride Cup will highlight the significant role the sporting community can play in creating a positive and inclusive environment for all Victorians, while encouraging more people to participate in sport.

Pride Cup Chief Executive James Lolicato enthused “we are so thrilled to be partnered with Melbourne Victory, Adelaide United and the State Government to celebrate LGBTIQ+ inclusion in football.

“Working with two clubs so enthusiastic and dedicated to creating meaningful change in the culture of sport is very special, and we couldn’t be prouder to deliver this event.”

The event is aligned with the State Government’s Active Victoria Strategy and Pride in our Future: Victoria’s LGBTIQ+ Strategy.

The organiser – Pride Cup Limited – is a not-for-profit organisation that uses education and awareness-raising at sporting and cultural events to make LGBTIQ+ communities feel safe, welcome and accepted.

Victorian Minister for Tourism, Sport and Major Events Steve Dimopoulos advises “Sport is a key area to create safe, inclusive and welcoming environments for the LGBTIQ+ communities – and to improve mental health and challenge stereotypes.

“We’re proud to support this event and ensure there is a place for all Victorians to engage in sport.”