World Gym Australia announces record year in 2020

Global fitness brand, World Gym Australia, is reporting a record year in 2020 having grown by over 10,000 new members notwithstanding the challenges of COVID-19.

World Gym Australia Director, Mike Nysten advises “after we reopened, members came back more excited and more passionate about their health and fitness than ever before. We have 10,000 new reasons to make sure our members always have the very best amenities for fitness, wellness and recovery in Australia.”

World Gym acknowledges exercise is medicine and helps members build personalised and complete wellness plans.

World Gym Australia credits its impressive membership growth to offering training facilities with all of the latest equipment, strict cleanliness and safety protocols and the introduction of a new online training platform, World Gym Online.

World Gym Online has over 100 live and on-demand workouts from the best World Gym coaches and instructors across Australia and around the globe. World Gym members can train anywhere and anytime with all the workouts they love, like HIIT, Cardio, Strength, Mind Body, and Core.

Currently, World Gym Online is free for anyone who signs up and due to the success of the WG Online platform here in Australia, World Gym Global’s solution for online training ‘World Gym Anywhere’ is now rolling out around the globe. This exciting new platform is due to launch in Australia in the coming month.

World Gym Australia also credits its growth to their internal community of staff and franchisees who, during the COVID shut down, focused even more on putting their members first. Looking laterally within the business was a key factor in being able to identify and offer additional opportunities for members to continue to be engaged and stay active.

World Gym Australia Director, Jonathan Davie adds “our team went to work the night we shut down with a plan that focused on member support, which included placing all memberships on hold with no fees. We also gave members the option to rent out equipment and we set up World Gym Online so members could continue to do group class style training at home.

“We were able to provide yoga, HIIT, Cardio, Strength, Mind Body, les mills and Core classes live and on demand. To compliment this, we also invested heavily in our social media activity, providing exercise options, meal options and motivational content to keep our members engaged.”

World Gym Australia will continue to expand in 2021 with new gyms in NSW areas including Greater Sydney, Coffs Harbour, Central Coast and Newcastle; Mandurah, WA; and Brisbane and the Sunshine Coast, QLD.

For more information go to worldgymaustralia.com. For those interested in opening a World Gym Australian franchise, visit worldgymaustralia.com/franchising.