Vision Personal Training appoints new Head of Marketing

Leading personal training franchisor Vision Personal Training has announced the executive appointment of Rebecca Carson as its new Head of Marketing.

Carson will be responsible for continuing to grow the profile of the brand, and position it for expansion both within Australia and internationally.

Part of a growing network of 60 Vision Personal Training studios across Australia and New Zealand, Carson says she is excited to build the brand profile for Vision, a renowned company in the growing health and wellness industry.

She explains “I’ve always been passionate about health and fitness and I am thrilled to join Vision Personal Training and work with leaders in this space.

“In an industry which is often overly superficial, Vision is a unique authentic voice made up of trainers who really strive to change their clients’ lives.”

Carson has 17 years experience in FMCG specialising in food, chiefly with Campbell Arnott’s. Following a director’s role of the Savory portfolio and the country’s biggest biscuit brand Shapes, she pursued her passion for creating healthy food and moved to work at Freedom Foods as GM Marketing and Commercial.

Established by renowned fitness leader and Chief Executive Andrew Simmons in 1999, Vision is on a mission to transform lives, providing a holistic approach to both exercise and nutrition which helps clients achieve real results.

Simmons adds “our business is founded on transforming people’s lives through education, motivation and inspiration and I’m delighted to welcome Rebecca on board to help further support us in this mission.

“As we continue to grow and evolve, Rebecca is already proving an invaluable asset to the team.” 

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