Tourism performance double that of national economy
Data from the 2012/13 Tourism Satellite Account shows both the value and potential of tourism as an economic development strategy for Australia, according to tourism lobby group the Tourism & Transport Forum (TTF).
TTF Chief Executive Ken Morrison said the figures show tourism has the potential to be a bigger driver of growth with the right support.
"Tourism brushed aside the impact of the strong dollar and sluggish global economy to grow more than 50% faster than the Australian economy as a whole in 2012/13.
"The Tourism Satellite Account shows that tourism GDP rose 3.7% compared to overall growth of 2.4%.
"(Recently), Treasurer Joe Hockey sparked a national debate with his assessment of the state of the national budget.
"We need to back our strengths and recognise that tourism is an economic development strategy for Australia which can help to deliver future prosperity and provide job and business opportunities across the country.
"Tourism GDP reached $42.3 billion in 2012/13, contributing almost $116 million every day to the national economy.
"Total tourism consumption for 2012/13 was $110 billion, including $27 billion in tourism exports spending by overseas visitors in Australia.
"This additional activity in the visitor economy supported growth in tourism employment, with the number of Australians directly employed in tourism rising 2.1% over the year to 543,600, almost double the overall employment growth rate of 1.2%.
"Appropriate levels of government support for marketing and investment in demand-driving infrastructure will allow tourism to more fully capitalise on the opportunities of the Asian Century and accelerate this growth.
"With mining investment waning and the ongoing decline in the manufacturing sector, tourism must be a priority for the federal government and state governments around the country."
TTF's definitions of tourism generally include leisure activities including visits to attractions and events.
For more information go to www.ttf.org.au
7th June 2013 - TOURISM EXPORTS PART OF AUSTRALIA’S ECONOMIC FUTURE
14th May 2013 - TOURISM INDUSTRY SHOWING STRONG GROWTH
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