Australasian Leisure Management
May 28, 2014

Sea World revealed as Australia's most visited attraction

Sea World has been revealed as the attraction most visited by Australians – with a Newspoll survey suggesting that over eight million Australian adults aged 18 to 64 have visited the Gold Coast theme park. The figure represents 56% of Australian adults.

The survey also found that 7.3 million Australians had visited Dreamworld and that 6.7 million had visited Warner Bros. Movie World.

Taronga Zoo was the only non-Gold Coast attraction in the top four of Newspoll’s Attraction Parks in Australia survey, with 6.8 million having visited the Sydney wildlife attraction.

The survey also shows that major animal parks and zoos are among the top destinations when analysed on a state-by-state basis, with Taronga Zoo being the most visited attraction in NSW, Melbourne Zoo being in number one in Victoria and the Sunshine Coast’s Australia Zoo being the fourth most visited attraction in Queensland.

Attraction Parks in Australia is based on Newspoll market research that asked a sample of 1,203 adult Australians which Australian attraction/park they have ever visited.

Queensland, NSW and Victoria filled the top 20 places in the survey with eight attractions in Queensland, seven in NSW and five in Victoria.

The survey also charted Australians' intention to visit attractions in the next two years, recording the following plans:

Dreamworld - 23% of Australians plan to visit in the next two years.
Sea World - 21%
Warner Bros. Movie World - 21%
Wet'n'Wild Water World (Gold Coast) - 17%
Taronga Zoo - 16%
Melbourne Zoo - 15%
Australia Zoo - 13%
Wet'n'Wild Sydney - 11% (20% in NSW)
Luna Park Sydney - 10%
Sovereign Hill, Ballarat - 10%
Western Plains Zoo, Dubbo - 10%
Sea Life Aquarium, Melbourne - 10%
White Water World - 9%
Luna Park Melbourne - 9%
Adventure Park, Geelong - 8%
Scenic World Blue Mountains - 8%
Kuranda Skyrail & Scenic Railway, Cairns - 8%
Sydney Sea Life aquarium - 8%
Aussie World, Queensland - 6%
Jamberoo Action Park - 6%

Click here to view Attraction Parks in Australia.

Click here for more information on the Attraction Parks in Australia survey.

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