Australasian Leisure Management
Dec 21, 2014

Puzzling World launches visual and information revolution

Puzzling World has launched STQRY – a free smartphone app that enables visitors to scan unique QR codes to delve deeper into the fascinating stories and facts behind the development and science of the Illusion Rooms, Great Maze, History and other key sites at the landmark Wanaka attraction.

Introducing the new technology, Puzzling World Operations Manager Duncan Spear explains “the app is a way to help enrich our visitors experience.

“By offering background information and interesting ‘tid-bits’ in over 60 different languages we can continue to offer our customers a more educational visit and to use STQRY’S own slogan, help visitors to explore further, engage deeper and discover more”

STQRY.com is the website alternative visitors can use to access the same information.

Tracking apps are also due to be installed into The Great Maze in 2015 which are designed to offer the user the chance to see personal time and distance measurements undertaken while solving the maze.

Three new TV screens have also been installed above the front counter to display promo videos, adverts and admission rates. Together with the History Wall video clip and an all-new colour scheme painted throughout, the visitor experience is one of colour and imagery.

Spear adds "we’re excited to add experiences for our customers that utilize modern technology in a way that helps to launch us into our fifth decade of operation in an appropriate way.”

Aside from the tangible developments, Puzzling World has also just launched a new website packed full of images, information and interactive features along with a new web shop stocked with their most popular and exclusive items.

Spear concluded “I’d be doing a dis-service to our hard-working maintenance crew if I didn’t also mention that a major board replacement, full pathway re-surface and complete repaint project has just finished in the Great Maze.”

The chapter in Puzzling World’s 41 year history are part of the business’ continual evolution.   

Click here to visit the Puzzling World website.

Image: Puzzling World's new  app can help explain the Ames Room phenomenon.

14th August 2014 - PUZZLING WORLD PSYCHIC CHALLENGE REACHES 20TH ANNIVERSARY

2nd January 2014 - PUZZLING WORLD SHARES 40 YEARS OF MEMORIES

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