Pepperstone becomes Official Partner of UFC in Asia
Pepperstone, the Australia-headquartered online trading provider, has announced the expansion of its brand presence in sports with its latest partnership with Ultimate Fighting Championship (UFC), the world's premier mixed martial arts organisation, to become the Official Partner of UFC in Asia.
This strategic collaboration brings together two dynamic forces; a trading provider serving clients in over 160 countries, with a global combat sports powerhouse that has transformed martial arts into a mainstream phenomenon.
UFC® is the world's premier mixed martial arts organisation (MMA), with more than 700 million fans and approximately 290 million social media followers. The organisation produces more than 40 live events annually in some of the most prestigious arenas around the world while broadcasting to over 975 million households across more than 170 countries.
This new partnership reflects the shared values of precision, performance, and excellence that define both organisations, with Tamas Szabo, Group Chief Executive of Pepperstone enthusing "we are thrilled to join forces with UFC. We choose to partner with like-minded organisations focused on a shared passion, drive and commitment to raising the game, and we look forward to building a winning partnership together."
Nicholas Smith, Vice President of Global Partnerships for TKO added "we're thrilled to welcome Pepperstone into the UFC family as our first official partner. Pepperstone is an innovator and disruptor in their industry, much like UFC has been in combat sports for more than three decades. We're looking forward to working with the great team from Pepperstone to leverage our platforms to drive awareness for their brand among our massive fan base, one of the most loyal and passionate in all of sports."
The collaboration comes at a time of significant growth in both the financial markets and UFC's presence in the region. With Asia's trading community expanding rapidly and UFC's fan base in the region exceeding 400 million, the partnership creates compelling growth opportunities for both organisations.
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