PATA Annual Tourism Monitor 2014 Final Edition released
Myanmar has topped Asia's international visitor arrivals (IVA) growth chart with a half-year growth rate of almost 29%, just ahead of Chinese Taipei and Japan.
The information on the growth in Myanmar's visitor arrivals is contained in the Pacific Asia Travel Association (PATA) just released 2014 Annual Tourism Monitor (ATM) Final Edition.
Following the release of the Early Edition this year, the Final Edition includes updated and additional tourism-related information for 2013 that was not available in the Early Edition, as well as a 2014 year-to-date overview of tourism trends across the Asia Pacific region.
Recently appointed PATA Chief Executive Mario Hardy explained that the Report provides the industry overview for this year, stating "this report, in addition to the PATA Asia Pacific Visitor Forecasts 2014-2018 released earlier this year and PATAmPOWER, provides all of us in travel and tourism a robust view of the industry. These are indispensible tools to assist those making important decision for allocating their resources in the future."
Highlights of the ATM 2014 Final Edition include international visitor arrivals (IVAs) into the Asia Pacific region rising from 226 million for the first period of 2013 to just over 238 million for the first period of 2014.
Americas showed the strongest percentage increase of more than 8% for the first period of 2014, while Asia led the pack with an incremental increase of 8.3 million in arrivals.
Click here to view PATA's 2014 Annual Tourism Monitor Final Edition.
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