MCG to host fan-tastic sport conference

One of Australasia's most influential, informative and insightful sport conferences returns to Melbourne from 1st to 3rd July this year, addressing the topic of delivering 'the Total Fan Experience'.
Now in its sixth year, the annual 'Sport is Fantastic' industry conference has become a sport business staple and this year promises to be bigger and better than ever with more than 250 delegates expected to attend.
The event will be held in historic areas of the iconic Melbourne Cricket Ground.
Although the full program of 'Sport is Fantastic - the Total Fan Experience' is yet to be announced, 2013 will see the conference's most experienced speaker line up with fourteen international guests already confirmed.
Confirmed speakers include:
Alex Balfour, Head of New Media for the London 2012 Olympic Games;
Darrin Gross, Senior Director of Corporate Partnerships at the Oakland As;
Julian Jenkins, Director of International Marketing, Cardiff City FC:
Tyler Tumminia, Senior Vice President, Goldklang Group;
Neil Doncaster, Chief Executive, Scottish Premier League;
AJ Maestas, President, Navigate Research;
Michael Edwards, General Manager of EMEA, American Express;
Paul Barber, Chief Executive, Brighton and Hove Albion FC.
Each speaker has been selected for their ability to present ideas and information that is instantly useable.
To reflect the breadth of speakers, the conference format has been altered with the program now divided into seven separate but intertwined streams. These are: events; ticketing and membership; stadiums and arenas; sponsorship; community and social responsibility; fan development and engagement; and digital and social media.
The 'Sport is Fantastic' Conference will follow a huge week of rugby in Melbourne climaxing in the second test of the 2013 British and Irish Lions series at Etihad Stadium on Saturday 29th June.
For more information contact conference organizer Simon Arkwright on +64 4 567 0908.
simon@sportresearchgroup.com
http://www.sportisfantastic.com