International speaker line-up at Sport is Fantastic conference

With the theme the 'Total Fan Experience', the 2013 Sport is Fantastic Conference is being held at the Melbourne Cricket Ground next week (from 1st to 3rd July).

With a range of keynote and break out sessions mixed with roundtable discussions and ample opportunity for informal discussion, the conference format has been divided into seven separate but intertwined streams.

The conference includes 15 international speakers from globally renowned sporting organisations and brands including:

Wayne Partello - Senior Group Director of Marketing & Content, Miami Dolphins

Jeremy Thum - Director of International Marketing, Chicago Bulls

Alex Balfour - former Head of New Media for the London Olympics

Cathy Long - Head of Supporter Services, English Premier League (EPL)

Paul Barber Chief Executive, Brighton & Hove Albion FC

Dan Migala - Founding Publisher of The Migala Report

Tyler Tumminia - Senior Vice President, Goldklang Group

To accommodate the above and eight more international speakers, the conference has been structured into seven distinct but overlapping streams:

Events (on Day 1, Monday 1st July)

Ticketing & Membership (on Day 2, Tuesday 2nd July)

Stadiums & Arenas (on Day 2, Tuesday 2nd July)

Sponsorship (on Day 2, Tuesday 2nd July)

Community Marketing & Social Responsibility (on Day 3, Wednesday 3rd July)

Fan Development & Fan Development (on Day 3, Wednesday 3rd July)

Digital & Social Media (on Day 3, Wednesday 3rd July)

Conference organiser Simon Arkwright, Chief Executive of the Sport Research Group, explains "the focus of the conference has been consciously and deliberately widened for 2013.

"We feel this is the best line up possible with a range of top sport business talent from iconic, global brands represented.

"Presenters have been selected not only for their knowledge and experience but also for their ability to engage and educate their audience, they are truly top shelf."

Arkwright is particularly pleased to be welcoming Dan Migala, inducted into Baseball's Hall of Fame for his marketing work, to Australia adding "he is a standout and someone I have known since 2001, but it's like picking a favourite from a World selection side!"

The Sport is Fantastic Conference will follow a huge week of rugby in Melbourne climaxing in the second test of the 2013 British and Irish Lions series at Etihad Stadium on Saturday 29th June.

For more information contact Simon Arkwright on +64 4 567 0908, E: simon@sportresearchgroup.com, www.sportisfantastic.com 

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