Australasian Leisure Management
Jul 27, 2024

Australian Minister for Sport addresses UNESCO's Change the Game Sport Conference in Paris

Australian Minister for Sport, Anika Wells has addressed UNESCO's Change the Game Sport Conference in Paris, taking the opportunity to highlight how the Federal Government's women in sport investments have progressed gender equity.

Minister Wells addressed the conference's Session 3, "A Game Plan for Gender Equality in and through Sport".

In July and August 2023, Australia and New Zealand co-hosted the FIFA Women's World Cup, in which the Government invested more than $85 million.

In Paris, Minister Wells outlined to UNESCO the significant impact and legacy investing in women's sporting events had created.

  • The FIFA WWC attracted two million ticket sales, a tournament record.

  • The Matildas' semi-final match against England attracted the largest Australian viewing audience (11.15 million people) in the history of free to-air ratings.

  • The WWC increased visibility of women's sporting in Australia by more than 92%.

  • 18.6 million viewers watched the tournament broadcast in Australia.

  • The WWC generated $1.32 billion economic impact.

  • 88% of locals had increased pride in Australia while 93% felt an enhanced community spirit, pride and enjoyment.

There remains significant work to do to progress gender equity but these results prove women's sport can be both outstanding and popular.

Top level international women's sport will come back to Australia with an unprecedented sequence of major events in the lead up to the Brisbane 2032 Olympic and Paralympic Games.

Australia hosted the FIBA Women's Basketball World Cup 2022 and is preparing to host AFC Women's Asian Cup 2026, the Netball World Cup 2027 and the Women's Rugby World Cup in 2029.

The Australian Government is also driving gender equity from community to elite level, through the $200 million Play Our Way program.

Play Our Way is providing grants to local governments and sports clubs to create changerooms and playing environments where women and girls feel safe and welcome.

Last year, the Australian Government established a Safe Sport phone hotline, which anyone can call if they experience discrimination or unfair treatment in sport due to their gender, sexual orientation or culture.

Australia's team for the Paris Olympics also has its highest proportion of women ever, at 55%.

Minister Wells noted "I used to hear people say 'women's sport is having a moment' but this isn't a moment, this is momentum.

"This isn't a phase, it's a phenomenon.

"I truly believe gender balance in sport in Australia has been permanently improved by the 2023 FIFA Women's World Cup."

MOre information on UNESCO's Change the Game Sport Conference in Paris 

Related Articles

Queensland activates its 2024 Paris Olympic and Paralympic LIVE sites
Jul 26, 2024
NSW Government extends venue opening hours to accommodate Olympic Games viewing
Jul 26, 2024
AIS Education Scholarship recipients include Paris bound Olympians and Paralympians
Jul 18, 2024
Myrtha Pools spotlights its innovation behind the Paris Olympic Aquatic Centre
Jul 15, 2024
Successful trials sees Dolphins squad named for 2024 Paris Paralympics
Jun 14, 2024
IOC Refugee Olympic Team at Paris Games to represent more than 100 million displaced people
May 2, 2024
Swimming NZ congratulates New Zealanders appointed officiating roles for Paris 2024
Apr 22, 2024
ASC invests additional $2 million to support athletes ahead of Paris 2024 Games
Dec 13, 2023
Australian Sports Commission funds 56 projects to help athletes prepare for Paris 2024
Sep 21, 2023
Paralympics Australia announces Paris 2024 partnership with Citibank Australia
Aug 28, 2023
$1.5 million donated to support Queensland Olympians and Paralympians ahead of Paris 2024
Jul 26, 2023
Federal Government announces $20 million Paris 2024 Olympic and Paralympic Preparation Fund
Jul 24, 2023
Fiona de Jong spotlights Australia’s high performance sport strategy at Paris event
Jun 22, 2023
Poligras to deliver hockey’s first carbon zero turf for Paris 2024
Feb 22, 2023
Swimming Australia’s path to Paris Olympics begins in Busselton
Jan 25, 2023
Paris 2024 and On Location launch groundbreaking centralised hospitality model
Jan 20, 2023
Gold Coast chosen to host first Australian BMX qualifying event for Paris 2024 Olympic Games
Oct 5, 2022
Australasian Leisure Management Magazine
Subscribe to the Magazine Today

Published since 1997 - Australasian Leisure Management Magazine is your go-to resource for sports, recreation, and tourism. Enjoy exclusive insights, expert analysis, and the latest trends.

Mailed to you six times a year, for an annual subscription from just $99.

New Issue
Australasian Leisure Management
Online Newsletter

Get business and operations news for $12 a month - plus headlines emailed twice a week. Covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism, and venues.