ASC Study: 'Sport benefits Australia through many channels'

An Australian Sports Commission (ASC) commissioned study has concluded that "sport brings benefits to Australian society through many channels ... all of which warrant more policy attention."

In mid-2009, the ASC Engaged Frontier Economics to investigate the economic contribution of sport to Australia. The study, the summary of which can be read by clicking on the link below, goes on to state "in some specific instances we can see, quantitatively, how the benefits to society from sport exceed the investments made by the public purse.

"This is the case in the area of health, due to a combination of health costs savings and productivity increase. And this also appears to be the case in relation to the satisfaction provided by the success of elite sportspeople, where the annual willingness to pay by Australian households for international success is likely to comfortably exceed the annual investment made by government in elite sports.

"From a policy perspective, the Australian model for supporting sport is, overall, a sound one, in that it channels resources in the right areas for the right ends. It warrants further strengthening, in order to maximise the value to society from increased participation in community sport, and the satisfaction

Australians get from the success of their athletes internationally."

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