Australasian Leisure Management
Jul 13, 2009

Anytime Fitness to open in New Zealand

New Zealand's first Anytime Fitness club is set to open in Christchurch this August, followed by clubs in Auckland and Hamilton which have planned October openings.

The Christchurch club will measure 380 metre2 and offer a full range of Life Fitness CV and resistance equipment.

The expansion to New Zealand follows a 12-month period in which Anytime Fitness opened eight clubs in Australia.

Jacinta and Justin McDonell, the brother-sister team of master franchisees in charge of the Australian development are also directing all of the franchise's operations in New Zealand.

"Our research tells us that the New Zealand market will be very receptive to our lower fees. Many competitors specialise in group fitness classes that require three-year memberships at rates of NZ$80-plus a month," says Jacinta, adding âour monthly fees will start at NZ$59.95 and we'll be the first provider of 24/7 access."

The McDonells also expect to open ten new clubs in Australia in the next two months, and five more by the end of the year. Plans for New Zealand are not yet as detailed, but their hope is for "dozens" of clubs within the next two years.

Image: Justin and Jacinta McDonell.

30th June 2008 - ANYTIME FITNESS TO ENTER AUSTRALIA - 350 NEW CLUBS EXPECTED

 

 

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