32nd SEA GAMES in Phnom Penh secure sponsorship from Cambodia’s largest Bank ABA

Cambodia’s SEA Games Organising Committee (CAMSOC) has secured sponsorship from ABA Bank - the largest commercial bank in Cambodia withABA Bank becoming the Exclusive Bank Sponsor and Exclusive Cashless Payment Sponsor for the regional multi-sport event.

This will be the first time that Cambodia will host the games and the deal comes as Phnom Penh prepares for the 32nd SEA Games and the 12th ASEAN Para Games (SEA Games) this summer. 

Under the deal, ABA Bank has committed to providing US$1.5 million of in-cash and in-kind sponsorship to support the Cambodian national team and the hosts and facilitate marketing campaigns aimed at promoting the Games spirit among ABA customers.

Another support of up to US$150,000 will be used to match the donations for Team Cambodia made on the Khmer Care platform.

ABA Bank Chief Executive, Askhat Azhikhanov shared “we are proud that Cambodia is finally hosting the SEA Games; it reflects Cambodia’s steady development, economic growth, and political stability.”

“As an active corporate citizen, ABA plays its role in the country’s development. Supporting sports, including youth and disadvantaged people, is one of our core CSR commitments to the people. That is why sponsoring the historic SEA Games in Cambodia was a natural fit for ABA. Apart from our primary roles as Exclusive Bank and Exclusive Cashless Payment Sponsor, we will utilize our channels to promote the spirit of the Games and awareness to Cambodians before and during the Games.”

The SEA Games 2023 will be the first-ever event held in Cambodia from 5th to 17th May  and the ASEAN Para Games will be held from 3rd to 9th June.

ABA Bank has continuously backed the sports sector in line with its corporate values. Specifically, the Bank sponsored the Cambodian Judo Federation, the national football team, and regularly supports the national tennis team.